Cola drinks are popular all over the world and usually contain caffeine and carbonation. No fruit flavor tastes the same or even comes close. The cola flavor systems are finely mixed fruit and plant extracts. The main components are oils from limes, oranges, lemons, nutmeg, ginger, coriander, vanilla extract and extracts from the West African cola nut. Caffeine is a standard component and sugar color lends it its typical dark, nearly black color.

The experience of a flavorist is absolutely essential for harmonizing the taste. This is true not only for the taste at the beginning of the cola development process, but it also is critical at the final product stage when the cola matures. The cola taste requires several days to weeks to fully blend and develop. Even if the formula is finalized, there is still the objective to maintain consistent quality year after year. WILD’s knowledge and the expertise of the WILD Cola Competency Center in Sisseln, Switzerland guarantee that the quality and consistency necessary for cola flavors.