WILD offers the beverage industry a concept for consumers looking for a new but natural alternative to traditional soft drinks, "Malt Plus X", a clear malt concentrate enriched with natural fruit sweeteners as well as natural fruit flavors from WILD.

Through the use of Fruit Up®, the clear fruit concentrate from WILD, "Malt Plus X" beverages have a full-bodied taste – and with a low calorie content of only 20 kcal/100 ml - are less sweet and meet the healthy and natural food megatrends. Unique flavors of fruit and herb combinations (orange-ginger) ensure an exciting taste experience. Appealing colors from natural extracts are a successful product differentiator. These beverages are very appealing in attractive containers, such as the 0.33l long-neck clear glass bottle that is also used for innovative beer drinks.