In saturated markets, the market for non-alcoholic beverages in the classic segment is stagnating. Companies that want to grow in this segment must rely on innovative products. The sales figures in the innovative drink categories are constantly rising and promise tremendous growth for the future. The following categories are especially promising:

• Near Water
• Flavored Water
• Energy Drinks
• Sport Drinks
• Spritzers
• Ready-to-Drink Teas
• Mixed Beer Drinks

WILD supplies innovative product concepts for each of these growth categories that meet current consumer requirements and offer excellent opportunities for success.